When it comes to ecommerce traffic sources, not all are created equal. If you are struggling to find the highest performing channel to drive ecommerce sales, take 4 min and listen in as we discuss the top 10 traffic channels for ecommerce businesses in 2018.
While Google are Facebook are obvious no brainers, Instagram and Amazon have overtaken them as traffic sources for specific types of brands. Instagram is a godsend for Image-centric, fashion-oriented brands, and Amazon PPC is working well for large catalog online retailers. Pinterest is quickly rising, and of course YouTube is the second largest search engine in the US.
This show is part of Engine’s ecommerce video channel.