E-commerce Marketing

Influencer Marketing Strategy: 5 Things to Remember

Devising a useful influencer marketing strategy is a great way to gain traction as an e-commerce business, but you must understand how that's done.

Email Marketing Pros and Cons

Email marketing is one of the most important processes you can implement when starting a business. Email is a free and intimate contact point that puts your messages directly into the hands of your cu...[Read More]

The 5 Best Practices in Email Marketing

We’ve talked about email marketing and email marketing platforms a lot. Like, a lot. It’s incredibly important. But while we’ve discussed what it is, and why you should do it, we hav...[Read More]

The Best of Christmas-Themed Advertising in 2018

Christmas Eve has arrived, which means any advertising or marketing efforts for the holiday have long been developed and deployed. Now that we have all the submissions in, let’s take a look at o...[Read More]

Influencer Marketing: The Marriage of Patrick Mahomes and Hunt’s Ketchup

Kansas City Chiefs star quarterback Patrick Mahomes and Hunt’s Ketchup have formed an influencer marketing partnership. You can check out Mahomes’ social media introduction to the HuntR...[Read More]

19 Crimes Wine: Augmented Reality Advertising Done Well

The Augmented Reality revolution first came to the public under the guise of Pokemon Go. People everywhere downloaded the game, stampeding through church parking lots and angry people’s homes to...[Read More]

Millennials aren’t killing your business. Your business is bad.

According to demographers, the millennial group can also be called Generation Y, a group whose generational birth began in 1982 and ended sometime in the mid-1990s. They’re a scary, plotting gro...[Read More]

Stop Riding the Fence: Brand Activism is Here to Stay

It’s hard to discuss politics in 2018. We’re all opinionated, and we’re all thinking about it more often than we ever have, but ironically, it’s become increasingly difficult t...[Read More]

Social Media Marketing: 5 Things to Keep in Mind

Executed the right way, social media marketing is an exceptional way for e-commerce businesses to increase visibility and drive sales. That’s why it comes as no surprise that, according to Hubsp...[Read More]

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