Make Goals, Not Resolutions

Make Goals, Not Resolutions

I feel like most business literature is made up of two things: data and pep talks. The data sections are great, providing insight into the process, but the pep talk sections can be hit or miss. Business can be lonely, especially entrepreneurship, so it’s nice to read words of encouragement in moments of struggle– but it’s also easy to become addicted to the meaningless platitudes and end up spinning your wheels for another year. I do this too. That’s why in 2019, I’m not making resolutions. I’m making goals.

Resolutions feel airy, and can very easily become little more than wishful thinking. It’s great to dream, but if you’re hoping to accomplish anything, you need to be more specific. It’s almost a cliche, but it’s become commonplace because it’s useful: you have to set smart goals. More specifically, the best advice I ever got was to set S.M.A.R.T. goals: Specific, Measurable, Achievable, Relevant, Time-Bound goals. This helps you avoid the dire straights of vague, unattainable goals. 

It’s easy to get bogged down going into the new year by making resolutions that you may not be able to keep. By dividing up everything you hope to achieve into actionable steps, you make it so much easier on yourself. 

I’ll leave you with two videos that I find encouraging in light of this time of year. The first is a recent video by John Green that will explain resolutions vs. goals. The second is a video by CGP Grey that explains how you can put yourself in a depressive funk by setting unreachable goals.

Even a shut down government can pass resolutions. You need to set goals.
Do the opposite of this video!

I hope that your 2019 is a booming one that’s full of goals that you set and meet. It’s the best time in history to start a business. Go start yours and be able to look back on 2019 as the year your life changed.

Happy New Year!

Written by
Tucker Partridge is graduate of the J. William Fulbright College of Arts and Sciences at the University of Arkansas. He currently serves as a Junior Copywriter at Engine E-Commerce. When not working, Tucker may be found performing improv comedy with the award-winning group, Rodeo Book Club, a staple of the Northwest Arkansas region. In his spare time, Tucker loves playing trivia, watching movies and television, and cheering on his beloved Arkansas Razorbacks, San Antonio Spurs, and Liverpool FC.